website
2023-2024
kaluga, RUSSIA

Commercial shoot for M.aklive cosmetics brand

Commercial photography

SHOOTING PURPOSE / MISSION

The task was to create content emphasizing the versatility of M. aklive products. It was important to show that cosmetics are suitable for different skin types, ages, as well as for men and women.
Shooting was done on Canon EOS 6D with Canon 50 mm f/1.2 and Canon 17−40 mm f/1.4 lenses. This allowed to work with both portraits and product compositions. Studio and natural light were used.

EQUIPMENT

TRAINING AND EXPERIENCE

The project was a stage of professional growth. I learned how to work with models of different ages, how to match images to the brand’s objectives and how to show the product as part of everyday care.
The shoot allowed me to delve deeper into the aesthetics of care cosmetics. It was important for me to emphasize not only the product, but also the emotions of the models — freshness, confidence, self-care.

RESULT

The client received a series of images for social media and advertising. The photos emphasized the versatility and naturalness of the products and strengthened trust in the brand.
For me, it was a valuable experience combining aesthetics and promotional tasks.
Made on
Tilda