SHOOTING PURPOSE / MISSION
The main task of the project is to show Apple products, emphasize their quality and availability in the store. It was important to create visual content that combines trust, technology and brand style. The content was used for social networks and the website.
Canon EOS 6D camera with Canon 50 mm f/1.2 lens was used for the shooting. Such a set allowed to emphasize the details of the devices and create a clean, minimalistic presentation in line with the spirit of Apple.
EQUIPMENT
TRAINING AND EXPERIENCE
The project was an experience in subject photography, where texture and precision of lines are important. I learned how to set up shots with an emphasis on the premium nature of the product and how to work with minimal but expressive compositions.